Julian Pritchard, General Manager
Projects:
Presidential Palace in Abu Dhabi, UAE
Dubai International Airport Terminal 3, UAE
King Abdulaziz International Airport, Saudi Arabia
King Abdullah Economic City, Saudi Arabia
Kingdom Tower in Jeddah, Saudi Arabia
Nakheel Mall in Palm Jumeirah Dubai, UAE
The 150 year old company originally started as the Badische Anilin-und Soda-Fabrik (Baden Anilin – and Soda Factory in English) producing dyes. Now BASF has successfully evolved to become a premier chemical company with more than 113,000 employees around the world. Since its establishment, the German chemical company has been guided by the knowledge of chemistry and technology. The company’s portfolio ranges from performance products, plastics, crop protection products to oil and gas field solutions, desalination solutions and construction chemicals.
BASF’s Construction Chemicals division plays a central role in tackling challenges in the region and celebrates five decades of successful sustainable construction practice. Articulating this commitment to sustainability, BASF is also a founding member of the Emirates Green Building Council in the UAE. According to the team, their solutions enables buildings to be more durable and cost efficient through its life cycle. They believe the chemistry provided enhances energy efficiency across buildings, and thus protects the environment and reduces maintenance expenses in the long run. Construction Chemicals operates production sites and sales centers in more than 50 countries and achieved sales of about €2.1 billion in 2014.
The portfolio under Master Builders Solutions – BASF’s brand for the construction industry – includes concrete admixtures, cement additives, chemical solutions for underground construction, waterproofing solutions, sealants, concrete repair, protection solutions, performance grouts, and tiling and performance flooring solutions. The brand provides advanced chemical solutions for quality infrastructure and tries to meet every need in projects from tunnels to roofs.