Senior officials from UD Trucks and Al Masaood met before the opening of a new plant in Mussafah, Abu Dhabi, which is planned to open shortly to accommodate the expanding client base of the Japanese truck manufacturer. This brand-new, cutting-edge servicing facility will assist UD Trucks in meeting increasing demand while maintaining high quality and customer satisfaction standards.
Hani Tannir, CEO of Group Industrial at Al Masaood, UD Trucks Senior Vice President Jacques Michel, and Mourad Hedna, President of UD Trucks Middle East, East & North Africa, met with clients to go through the brand’s long-term strategy and direction as well as its future within the Isuzu Motors Group. Customers from around the emirate came to the event, allowing them to see the new facility and discover more about its features.
With service space for 30 vehicles and 12 body repairs, this new facility will quadruple the brand’s servicing capacity compared to its prior location. The number of technicians has also grown significantly, from 21 to 39.
Mourad Hedna, UD Trucks Middle East, East & North Africa President, says, “At UD Trucks, we strive to provide uncompromising service support, which means adhering to efficient and clear standards. The unwavering premium service that we aim to deliver needs to be complemented by having the right instruments to execute our approach. We firmly believe that our long-standing partner, Al Masaood, will serve our customers in their newly established location with unmatched tenacity, providing excellent aftersales services and ensuring our promise, To Go the Extra Mile.”
By focusing on providing and delivering the best quality customer services and after-sales support, the new workshop reflects the commitment of both UD Trucks and Al Masaood to positively contribute to the Abu Dhabi and Al Ain communities following the Abu Dhabi 2030 Vision, which seeks to develop a resilient and sufficient infrastructure that can support economic growth in the years ahead.
While Al Masaood will continue to offer UD Trucks clients the highest calibre of assistance on a bigger scale, the workshop is anticipated to improve UD Trucks’ market position by providing sustainable aftersales services. A sizable parts warehouse will also be a component of the enlarged workplace, which will shorten turnaround times.
Mohammed El Zeftawi, General Manager of Al Masaood Commercial Vehicles and Equipment, adds, “Al Masaood CV&E Division and UD Trucks have enjoyed a long-lasting relationship that is built on a shared vision of offering customers sustainable end-to-end sales and aftersales services. Our much-anticipated M40 facility will help us achieve our common objectives and further strengthen our relationship. Besides offering excellent after-sales services on a larger scale, the new workshop also has a sizable parts warehouse, which will greatly reduce the turnaround time, further enhancing the overall customer experience. We look forward to continuing to build our partnership with UD Trucks, which was established in 1981, as part of our commitment to consistently improving our customers’ experience in the region.”