CNH Industrial (CNHI) successfully took part in the 22nd edition of the World Investment Conference, an annual event organised by the World Association of Investment Promotion Agencies (WAIPA).
The conference, held on November 27 and 28 in Dubai, was attended by investment promotion agencies from all over the world, high-ranking representatives of public and private institutions, development agencies, universities, and NGOs.
The 2017 edition of the conference, which is traditionally oriented towards the promotion of direct foreign investment, was particularly aimed at supporting investments that are able to guarantee sustainable development at local and global levels.
CNHI was the only private corporation in the capital goods sector to be invited to the conference, due in part to its business portfolio that covers all areas of infrastructure development, from earthmoving equipment to goods and passenger transport vehicles, from quarry-construction vehicles to engines for power generation applications. The company is present in the Middle East and North African regions with extensive sales and service network for several of its brands, notably CASE Construction Equipment, IVECO, IVECO ASTRA, and FPT Industrial.
CNHI was represented at the conference by Michele Ziosi, head of institutional relations Europe, Middle East, Africa and Asia-Pacific, who opened his talk by explaining how the CASE brand has been progressively expanding in the Gulf region, starting from Dubai itself, with the goal of accompanying the continual growth taking place in the area.
Also, in relation to the challenges and opportunities of corporate investments, Ziosi stressed that the sustainability of products and processes is a key ingredient of the success of a company’s investments. In this context, CNHI’s leadership in the research, development, and sale of alternative fuel machines and engines alongside the most advanced and cleanest of conventional fuel units, provides ample evidence of the companys commitment to assisting in corporate communications the drive to reduce emissions in the environment; likewise, the company’s many projects supporting local communities testify to its commitment in the realm of social accountability.