Bloom Properties has appointed Emirates Link Maltauro to build its Soho Square urban development on Saadiyat island in Abu Dhabi.
Work is already underway on the mixed use project, encompassing residential, retail and commercial property, in the citys university neighbourhood.
Sameh Muhtadi, CEO, Bloom Holding, said: Bloom Properties is delighted to announce the commencement of main construction works on our second project at Saadiyat.
Given the high demand for quality urban housing with high-end amenities on the island, Bloom is committed to the timely delivery of the project that will ensure compliance with best-in-class construction standards.
Bloom Properties is keen to strengthen its footprint in the Abu Dhabi real estate market by offering investors the best real estate products in the most premium locations.
Soho Square will feature 302 high-end residences upon completion, ranging from studios to three-bedroom apartments, townhouses and a penthouse. The project will also boast a raft of commercial and retail facilities and amenities including restaurants, a swimming pool and a fitness center.