A new Emirati start-up, Mersal Air, aims to revolutionise the e-commerce industry by streamlining middle-mile package transportation across the GCC.
The business, which aims to go public in Q3 2023, would help e-commerce businesses transport goods in the area by offering them cutting-edge, cost-effective, and dependable logistics tech-enabled solutions.
Ghassan Oueida, Chairman of Mersal Air, said, “We are launching Mersal Air to re-invent the delivery of packages for companies across the GCC. We plan on providing affordable, fast, reliable and efficient middle mile services to help e-commerce brands scale quickly.”
Mersal Air, which is presently in the seed fundraising stage, seeks to accelerate the expansion of the e-commerce sector by enabling e-commerce businesses to carry out cross-border transactions considerably more effectively. The middle mile in the logistics process, which is the most difficult and expensive part, will be made simpler by the firm. Additionally, Mersal will provide quick and dependable delivery options throughout the GCC, enabling big e-commerce and SMEs in the area and beyond access to the regional market.
With a number of top retailers and e-commerce businesses, Mersal Air is actively involved in early conversations. For these businesses, Mersal’s offer to deliver quick, effective, and affordable middle mile solutions to principal and secondary airports around the GCC has the potential to be game-changing.
The Mersal Air ownership group consists of Emirati and foreign people in business with expertise in the logistics and aviation sectors.